CONVINCE YOUR BOSS TO SEND YOU TO RETCON

RETCON 2027 / MARCH 7–9 / FORT LAUDERDALE

YOUR BOSS NEEDS A REASON.
WE'VE GOT PLENTY.

You know RETCON is where you need to be. Now make the business case. Three days of real estate innovation, decision makers, and ideas worth bringing back to your company.

RETCON attendees discussing business opportunities at the conference
2,250+Target attendees
2:1Target owner/operator ratio
3 DAYSConnections that count
The business case

DON'T JUST ATTEND.
BRING BACK AN EDGE.

AI is changing how real estate works. Operations are evolving. The best ideas aren't waiting for your next quarterly meeting. RETCON brings the right people and practical solutions into one room.

01 / SMARTER OPERATIONS

WORK SMARTER.

Find ideas and technology that can help your team improve efficiency, performance, and decision making.

02 / REAL WORLD INSIGHTS

LESS HYPE. MORE PROOF.

Hear what's working, what's not, and what leaders are actually putting into practice.

03 / THE RIGHT PEOPLE

MEET WHO MATTERS.

Connect with owners, operators, investors, and technology leaders through purpose built conversations.

04 / IDEAS YOU CAN USE

RETURN WITH A PLAN.

Bring home solutions to evaluate, new contacts, and practical recommendations for your organization.

Let's handle the objections

THE QUESTIONS ARE TOUGH.
THE ANSWERS ARE EASY.

“IS IT WORTH IT?”

One valuable partnership, new solution, or better process could deliver value well beyond the event.

“CAN'T YOU LEARN ONLINE?”

Articles can't replace candid conversations with the people building and implementing the technology.

“WHAT WILL YOU BRING BACK?”

Specific takeaways, potential partners, solutions to explore, and next steps your team can act on.

Pick your angle

DIFFERENT BOSSES.
DIFFERENT PITCHES.

Know what matters to your manager? Choose the letter that makes the strongest case. Each is editable and ready to personalize.

Letter 01

SHOW THE ROI.

For the boss focused on business results, operational impact, and measurable takeaways.

DOWNLOAD ROI LETTER ↗
Letter 02

BUILD YOUR SKILLS.

For the boss who values professional growth, expertise, and stronger leadership.

DOWNLOAD DEVELOPMENT LETTER ↗
Letter 03

BRING IT BACK.

For the boss who wants the whole team to benefit from one person's attendance.

DOWNLOAD TEAM LETTER ↗
Before you hit send

NEED MORE AMMO?
WE'VE GOT YOU.

A good pitch is specific. Here are four ways to make your request harder to turn down.

Pro tip 01

MAKE IT ABOUT THEIR PRIORITIES.

Pick three sessions that address your company's real challenges. Explain what you'll learn, who you'll meet, and how you'll share the results.

Pro tip 02

BRING THE WHOLE TEAM.

One attendee can bring back ideas. A team can divide sessions, compare solutions, and build relationships across functions. RETCON offers group passes for three or more attendees. Ask about group passes ↗

If they say no

CHANGE THE ASK.

Ask what the real obstacle is: budget, timing, or business value. Offer a clear post-event deliverable, propose a lower-cost travel plan, or revisit approval during the next budget review. Qualified owners and operators can also apply for complimentary attendance by January 1, 2027.

Once you're approved

PROVE IT WAS WORTH IT.

Set three goals before you go. Prioritize meetings. Track useful contacts and solutions. Within 10 business days, share a one-page recap and two actionable recommendations.

March 7–9, 2027 / Fort Lauderdale

GOT THE GREEN LIGHT?
LET'S GO.

Get in the room with the people and ideas shaping what's next in real estate. Qualified owners and operators can attend for free when approved by January 1, 2027.